Thriving in Any Economy: Insights from Steve Swinney’s Latest Forbes Column
Navigating the highs and lows of the economic cycle is a challenge every business faces. From times of expansion and growth to moments of contraction and uncertainty, the ability to manage through these shifts defines the most resilient companies. In his latest column for the Forbes Business Council, Steve Swinney, CEO of Kodiak Building Partners, shares practical strategies for businesses to stay adaptable and grow—no matter the economic climate.
Steve highlights three critical pillars for success:
- Sustainable Business Practices
Building resilience starts with a long-term vision. Businesses that diversify revenue streams, prioritize workforce development, and invest in strong supplier and customer relationships are better equipped to weather uncertainty. By focusing on sustainability and continuous value creation, companies can thrive even when market conditions are volatile. - Risk Management & Strategic Decision-Making
Anticipating challenges and making informed decisions are vital during economic shifts. Steve emphasizes the importance of data-driven forecasting and proactive planning. From managing cash flow to mitigating supply chain risks, businesses that lean on expert insights and advanced preparation are well-positioned to navigate uncertainty. - Embracing Technology & Adaptability
The key to growth in any market is the ability to adapt. Leveraging technology to gather insights, anticipate trends, and pivot products or services can open new avenues for value creation. Steve stresses that innovation and adaptability are not just advantages—they’re necessities in today’s dynamic business environment.
As Steve points out, while we may not have a crystal ball to predict economic cycles, we can take intentional steps to strengthen our businesses. By focusing on resilience, adaptability, and long-term strategy, businesses can position themselves to thrive in any economic phase.
Read the full article on Forbes to learn more about how to manage growth in every stage of the economic cycle.
Let Steve’s insights inspire your plans for the year ahead and help you approach growth with a forward-thinking mindset.